TRAVIS SCOTT X KSUBI

Renowned Australian streetwear brand Ksubi held a VIP launch party, hosted by Travis Scott, at the brand-new SoHo brick and mortar store, Ksubi at the Local.

Guests got a first look at the new, highly-anticipated collaboration Ksubi x Travis Scott. Guests also enjoyed a live performance by Travis Scott, where the artist even FaceTimed girlfriend Kylie Jenner! Cocktails were provided by Don Julio, as party goers toasted the evening with sips of Don Julio 1942 and sang along to some of Travis Scotts’ hit songs as he performed to a packed crowd.

The 10-piece, limited-edition collection features heavily distressed denim and reflective paint activated only by a flash of light – an exclusive characteristic of the collaboration. All finished with a custom flame logo, the range includes jeans, tees, a hooded sweater, bomber and oversized denim jacket, all produced under Scott’s creative direction.

LAUNCH EVENT

PRESS