LUCKY BRAND SS17 PRESS PREVIEW

Lucky Brand hosted the SS17 collection preview and gifting suite  at SmogShoppe in Los Angeles on November 4th, 2016. Editors and celebrity stylists gathered to walk through the collection to experience the aesthetic of Lucky Brand's heritage, during one-on-one appointments with CEO Carlos Alberini and Chief Creative Officer, Kin Ying Lee. 

Following the preview, guests enjoyed a DJ set by Amy Pham and live performance by Ocean Park Standoff. Cocktails were provided by Jack Daniels, Coquerel Wines, Heineken as well as braids by GLAMSQUAD, with special guest, actress and model, Kate Bosworth.